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Maxx Parcell
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Brand Strategy, Corporate Nonsense Maxx Parcell 11/4/25 Brand Strategy, Corporate Nonsense Maxx Parcell 11/4/25

“Share of Throat”

When CPG jargon gets a little butchery.

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Brand Strategy, Creativity, Feedback Maxx Parcell 1/17/24 Brand Strategy, Creativity, Feedback Maxx Parcell 1/17/24

Magic that doesn’t tick the boxes

David Blaine, good TV, and the fight between success criteria and creative instinct.

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